Category Archives: Print

Interface Art goes Lifestyle

Recently I discovered an article about Interface Art in “m — Das Magazin”. It is a young german magazine on the lifestyle aspects that come with the many new Apple gadgets. This time, the nicely done glossy also features “iPhone Killer” Michael Tampert and web design guru Jacob Nielsen. The author points out that I [...]

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Drop Shadow Decade

It is not easy to admit: this week I regard Focus to have its finger closer on the pulse of time than DER SPIEGEL. The makers of the latter one remind their readers that the years after 9/11 were “wasted” and the world has to learn from the almost-decade of brainlessness. Focus calls it a [...]

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Pioneering Swabian Automakers, Once Again

Yesterday Lars Harmsen from Magma Brand Design gave the first of the Drop Shadow Talks. At the beginning he spoke about the visual enrichment of corporate identities. As it seems, especially the German automobile industry uses enrichment effects a lot. BMW, Audi, Opel, Volkswagen, they all updated their logotypes and corporate styles with drop shadows, [...]

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BVG Shadows 67/68

In my post on “Windows 68” I wrote that we hardly used any drop shadow effects for this revolutionary version of an early operating system. I guess we all regarded the drop shadow effect as an accomplishment of the digital age. It certainly is. Yet I was startled when discovering a “broken” version of a [...]

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Fold-Out Shadow

Just in case, if there ever was a “Drop Shadow Book”, I think it should have a printed drop shadow on the inside back cover to fold out.

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Page Peel for Real

Recently in my street in Berlin Kreuzberg I noticed a page peel in the corner of a poster on an advertising column. The page peel was casting a nice shadow. I was wondering if it was done by the designer of the poster to give the blockbuster “Illuminti” a more hand-made look or if the [...]

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